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Sonic Arts Research Centre & Digital Theater Systems (DTS)
 
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Sonic Arts Research Centre & Digital Theater Systems A new partnership was announced on Monday 15th December 2003 between Queen's University's Sonic Arts Research Centre and world-leading Californian digital technology company DTS (Digital Theater Systems, Inc.). Jointly funded by development agency Invest Northern Ireland, the $1.6 million project will focus on the development of new multi-channel audio technologies. SARC will conduct joint research and experimentation with DTS' Research and Development facility.
Paul Smith, Vice President, Research and Development for DTS, said: 'The Sonic Arts Research Centre at Queen's is quickly becoming one of the world's leading research institutes in the area of multi-channel audio systems, and DTS has always been a company dedicated to developing new audio technologies. Working together is a natural fit, and we look forward to integrating our resources for this project.
SARC Director Professor Michael Alcorn said: 'DTS is a renowned innovator in digital surround sound across many industries, including cinema, consumer electronics and professional audio. Collaborating with DTS to discover new applications and create new audio technologies represents an exciting challenge for all of us in the Centre. The collaboration was also welcomed by Invest NI. The agency's Managing Director of Innovation and Capability Development , Tracy Meharg, said: 'Northern Ireland's developing creative industries sector will benefit immensely from this venture between DTS, a world leader in the latest digital audio technology.

DTS (Digital Theater Systems, Inc.) (Nasdaq: DTSI) is a digital technology company dedicated to delivering the ultimate entertainment experience. DTS decoders are in virtually every major brand of 5.1-channel surround processors, and there are more than 200 million DTS-licensed consumer electronics products available worldwide. A pioneer in multi-channel audio, DTS technology is in home theatre, car audio, PC and game console products, as well as 5.1 Music Discs, DVD-Video, DVD-Audio and DVD-ROM software. Additionally, DTS is featured on more than 20,000 motion picture screens worldwide.

Founded in 1993, the company is headquartered in Agoura Hills, California and has offices in the United Kingdom, Japan and China. -- Michael Alcorn Director, Sonic Arts Research Centre m.alcorn@qub.ac.uk





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